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Food & HospitalityRestaurant / Hospitality

Pizza Stack

Knife-and-fork sandwiches with a pizza top slice, a new food format.

The Challenge

Format innovation in food: new categories come from collisions, not refinements.

The Vision

Inspired by a pizza-egg-salad sandwich in Kyoto: sandwiches where the top slice is pizza, eaten with a knife and fork. A distinctive, photogenic food format that could anchor a fast-casual concept or food truck.

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